On ebay, this issue normally sells for $5 but recently, it has been selling for over a $100 with a recent auction ending at $225. What seems to be driving this price is a story Rich did pointing out that in issue 2, there was a Create A Character contest in which a Marvel Fan Andy Olsen sent in a cyborg character named Wolverine.
Click on the image below and look at the center of the page to see what the hoopla is all about:
While the timing is coincidental (Andy's character appeared 6 months before Len Wein and Herb Trimpe created the character in Hulk 181) I think it's safe to say Marvel doesn't have to worry about Mr. Olsen getting lawyered up and coming after them. While Olsen's contest entry is sort of neat with its Origin Montage as a background, the character design is vastly different. This is just another one of those cases of people latching on to a cool sounding name (like Scarecrow) and going with it. Notice there is also a Quasar among the entries.
Still, in digging around to find out what the character looked like, I got a kick seeing all the Create A Character entries. Here's the other page of entries from the same issue.
Anyone else remember this issue?